Floral Trends: On the floor, the wall, the ceiling, just not in a vase.

If you’re planning a resplendent photo shoot, breathtaking store window display, or product launch, you’ll want to take note of this unique trend.

Vases are so over …. today’s floral presentations take their cue from gardens and nature.

In today’s New York Times an eye-popping article illustrates this “sans vase” movement.  While Living Walls have been coming on strong for several years now, it wasn’t until recently that we’ve started to see these flower garden inspired displays.

An arrangement of pincushion proteas, cockscombs, carnations, rattail statice, several varieties of gerbera and Sarracenia (a.k.a. pitcher plants) by the floral designer Emily Thompson.Credit...Photograph by Kyoko Hamada. Set design by Leilin Lopez-Toledo via NYT

“The gravitational pull is both literal and metaphorical;” writes Alexa Brazilian. “By building on the floor, they’re at once returning flowers to the earth (if only symbolically) and repositioning a flower arrangement’s hierarchy in a given room — these are designs that demand space, that shift the balance of focus from the mantel or dining room table, that make life a little inconvenient for the occupants.”

Other ideas include floating arbors, cascading flowers, and expansive moss walls.  

“Not to be confused with living walls, which are made with living plants and need water and care, moss art or moss walls are relatively easy and low-maintenance ways to add a splash of greenery into a room,” writes Katherine McLaughlin in Architectural Digest.

Without water many of these presentations are destined to be enjoyed for just a few hours, however store displays can be achieved with silk, and dried florals and botanicals.  

“[Moss walls are] made with various preserved mosses and other natural elements and also have great benefits,” Celia White, of WhiteHausLiving tells Architectural Digest.

Floral designer Emily Thompson created this remarkable floral presentation for the Jason Wu fashion show last year.

More to Explore:

Previous
Previous

The Home Fragrance Trends Editors and Writers Are Looking For as Holiday 2023 Approaches

Next
Next

Some Excellent Quotes to Motivate You as You Prepare for Fall and Holiday Marketing.